Theater seats are like airline seats, if empty, once the doors have closed, they are worth nothing. To recover their huge investments, Broadway producers
are challenged to sell every seat, at every performance. They do it by distributing Discount Codes for selected performances where they expect unsold
seats. These are usually applicable for the mid-week performances, or when the show has been running for a while. Discounts vary from 25%-50% off and
sometimes even more. The seats provided are usually the best available seats in a given category.
In addition, if empty seats are still available on the day of the performance, they are offered, at the
TKTS booth
(you are probably familiar with the one at Times Square) at 25% or 50% off. You can certainly buy discount tickets at the TKTS booth, but then you have
to do it on the last day, stand in line for hours, rain or heat, hope that tickets for your preferred show are still available, and pay cash.
BroadwayBox.com
combines the ease of regular advanced orders with the attractive discounts of the TKTS booth.
Broadwaybox community web distributes these Discount Codes free of charge. No ticket sales. No membership fees. No cost. Using these Discount Codes you
get heavily discounted tickets, for the show of your choice, on your preferred date, in advance, from your home.
What is TKTS?
In their own words:
"TKTSTM opened for business on June 25, 1973. The booths
sell Broadway, Off-Broadway, Dance and Music events. Tickets are either half or three-quarter price (plus a $3.00 per ticket service charge) and are available
on the day of performance. Payment is by cash or traveler's check. All available tickets are posted on boards outside the ticket windows. Changes in availability
can occur on an hourly basis as cooperating theatres supply or withdraw tickets, depending on box office demand."
There are 2 booths:
One located at Times Square (47th street and Broadway) and the second at the Bowling
Green Park Plaza (across the street from Battery Park at the foot of Broadway).
Comparing BroadwayBox.com and TKTS
The discount code tickets are subject to various availability limitations. Please read the details carefully.
